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Student Revision Notes
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Media area
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The Past
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Example
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How has the internet/ technology facilitated this
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Impact on media areas
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Key terminology
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Theory and relevant terminology
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The future
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Film industry, Netflix and film distribution
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Films had to rely on box office sales in order to make money. This
posed a significant risk- no guarantee film would do well.
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Crouching Tiger, Hidden Dragon: The Green
Legend.
Netflix made a distributor- finance deal with the Weinstein Co. In
return for providing money to fund the film, Netflix was given exclusive
distribution rights to the film. With it being released simultaneously on
Netflix as in IMAX cinemas on the 26th February 2016
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Audience are able to access Netflix via the internet, thanks to wi-fi,
3G, 4g.
Also technological convergence has meant the audience could watch
this film from different devices as soon as it premiered, e.g. smart phone.
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Films get a definite amount of money for the film without having to
totally depend on box office.
Led to a boycott of some cinemas for the film because believe
audience are less likely to go to the cinema to watch it, when they can do so
at home straight away. For example American cinema chain Regal Entertainment Group refused to
show it.
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Production
Digital distribution
Technological convergence
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Chris Anderson- could result in a growth in the long tail.
Possibility for more niche products because it provides a safety net for the
producers.
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Likely to see more of this with simultaneous digital distribution. It
benefits the film companies as they have an element of safety which box
office does not provide, as well as allowing the audience to watch via
different devices from the premiere date and not have to wait.
Could lead to a reduction of piracy, because films are cheaper.
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Student Revision Notes
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Media Area
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The Past
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Example
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How has the internet/technology facilitated this?
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Impact on media area
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Key terminology
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Theory and relevant terminology
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The future
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Netflix & film production
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Mostly major film companies/conglomerates had the funds and tech to
make films, maybe some smaller studios. Not a lot of indie stuff.
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Special Correspondents
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Streaming is becoming incredibly popular and profitable.
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Netflix pre-bought global distribution rights for $12M. This=Netflix
exclusive, despite Sony buying rights for cinema distribution.
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Streaming
conglomerates
(Digital) distribution
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Gauntlett-bypassing media ‘gods’
-Sony’s pretty ticked off.
Long tail
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More and more streaming service-exclusive films are likely- Netflix
keeps getting bigger. Audiences like convenience, plus it’s probably cheaper
than buying movie tickets.
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